Posts Tagged ‘New York’

Importance_Of_Internet_Marketing_-_Propel_Your_Business_Upward

Importance Of Internet Marketing – Propel Your Business Upward

The importance of internet marketing cannot be overstated. Whether your business is online or off, grasping the concepts of marketing online will help you propel your business to ever higher levels. The good thing is that many of the techniques you can use online are very inexpensive, or even free, to use and they can be used whether your business is an online or offline business.

Having said that though don’t think that it’s all sweetness and light. Learning how to effectively harness the huge resources of the internet and put it to work for you will take a little time and practice and that should be step one.

Find a course that can teach you the basics of marketing online. Your first order of business will be to learn how to drive targeted traffic to your website. Without traffic, or customers, you won’t have any type of business for very long.

There are many ways of driving traffic to a website and many of them are completely free. For example, you can use article marketing to get extremely targeted visitors to your website… all for free. All you have to do is determine what keywords to target

(I’ll give you a hint, you want a keyword phrase that has at least 1,500 searches a month and no more than 15,000 competitors). Once you’ve got your keywords you just have to write an article and include those keywords three to five times in the article. Once it’s written you can submit the article to the article directories where it will be published for free.

As long as you follow the article directories terms of service you will get published. This isn’t like submitting a book to some New York publisher and getting turned down over and over again. Follow the rules and get published, it really is that easy.

Another great technique for getting a lot of very qualified visitors to your website for free is with search engine optimization or SEO. This is just a way of using carefully chosen keywords in the code of your website so the search engines can find your site. It’s really not that hard to do and you can do it yourself in most cases. Just take a little time to learn the basics and you’ll be good to go (you can learn more in depth techniques if you want, but the basics are all you need for now).

More and more online marketers are realizing the benefits of using a blog platform for their website, and you should too. This is an excellent way to get a high search engine ranking and it’s all because you can quickly and easily add new content to your blog. When you do this you will be rewarded by higher rankings because you are giving the search engines what they want, fresh content.

All of these techniques can help you drive traffic to your website, it doesn’t matter if your business is online or offline, you still need to know how to drive targeted traffic to your website and that’s the importance of internet marketing. Take some time to learn these techniques, or hire someone who does and will do it for you, and you can really improve your bottom line.

Are You Embarrassed by Your Video Marketing Efforts? Don’t Miss This Virtual Conference

How to Create Professional Video Ads with Zero Knowhow

If you are using video as part of your marketing strategy, #CouchCon wants you to pull up a chair and join the virtual conference on Tuesday, August 14, 2018.

You will learn how to optimize video marketing with experts from Wistia, HubSpot, LinkedIn, Unbounce, Buffer and others.

The conversation will include Wistia CEO Chris Savage, who will discuss new ways you should think about video, the marketing funnel and opportunities you might be missing out on.

The virtual conference will also cover conversion optimization, email marketing, social media, content strategy and more.

So make sure to click the register button and get your favorite couch, desk or lounge chair ready.

Register Now

Featured Events, Contests and Awards

CouchCon by Wistia: The Free Virtual Deep-Dive into MarketingCouchCon by Wistia: The Free Virtual Deep-Dive into Marketing
August 14, 2018, Online

Save your seat for CouchCon – a virtual conference on all things video marketing. Wistia’s lined up 13 industry leaders who’ve used video to solve some of their biggest marketing challenges and are eager to share how you can do the same. From creating successful video campaigns to engaging with your audience, each session is designed to help provide marketers like you with advanced techniques to take your video marketing game to the next level. Whether you’re watching CouchCon from your living room, the local coffee shop, or the office, it’s all completely free. That means you can get access to all sorts of awesome video marketing content without spending a penny or leaving your couch! Join thousands of other marketers and register today.

WEBINAR August 15, 2PM ET (11AM PT): How Mobile Ate the Web - and 7 Ways Small Businesses Can Capitalize WEBINAR August 15, 2PM ET (11AM PT): How Mobile Ate the Web – and 7 Ways Small Businesses Can Capitalize
August 15, 2018, Online

Browsing via mobile devices has overtaken and now exceeds desktop computer browsing. Sadly, most marketers and business owners still look at their company web presence using desktop devices – but that’s not what most of their visitors are seeing! Visitors are seeing it through mobile devices. In this webinar we’ll explore how users find and get to businesses using mobile devices. We’ll look at the latest trends, and whether your business needs them or should ignore them, including:
AMP (accelerated mobile pages), progressive Web apps vs true mobile apps, mobile templates vs responsive websites, the search engine “knowledge panel” for your business, the mobile-first Google index, leveraging third party reviews and their impact on mobile visitors, and much more. Join us on August 15, 2PM ET (11AM PT) by registering today!

Growth & Success ConGrowth & Success Con
September 17, 2018, Online

This small business virtual conference is dedicated to supporting entrepreneurs at all stages who are stuck in the daily grind of building their businesses and struggle to get solid advice and guidance. An amazing panel of experts in various disciplines and business coaches will share tips & tricks on topics including Growth, Marketing, Management & Business Building for Success. Register today!

More Events

NEW YORK FINTECH WEEK 2018
July 31, 2018, New York, United States
Online Small Business Skills Summit
August 06, 2018, Online
2018 #FlipMyFunnel B2B Marketing and Sales Conference
August 08, 2018, Online
Small Business Expo 2018 – SAN FRANCISCO
August 09, 2018, San Mateo, United States
CapCon 2018
August 11, 2018, Newport News, Virginia
SILICON VALLEY FINTECH WEEK 2018
August 13, 2018, Online
Nashville Lifestyles Women in Business
August 14, 2018, Nashville, Tennessee
IoT Forum on Logistics
August 16, 2018, East Palo Alto, CA
TECHSPO Singapore 2018
August 19, 2018, Singapore, Singapore
National Ergonomics Conference and ErgoExpo – August 2018 – Paris Las Vegas
August 21, 2018, Las Vegas, USA
TECHSPO Sydney 2018
August 22, 2018, Sydney, Sydney
DigiMarCon New Zealand 2018 – Digital Marketing Conference
August 22, 2018, Sydney, NSW
DigiMarCon Australia 2018 – Digital Marketing Conference
August 22, 2018, Sydney, Australia
Culture Talk: Culture and Cultural Identity
August 23, 2018, Online
The Sales Development Conference San Francisco August 30th 2018 Tenbound
August 30, 2018, San Francisco, California
TECHSPO London 2018
September 05, 2018, London, NSW
DigiMarCon Europe 2018 – Digital Marketing Conference
September 05, 2018, London, United Kingdom
DigiMarCon UK 2018 – Digital Marketing Conference
September 05, 2018, London, London
HR Technology Conference and Exposition
September 11, 2018, Online
DigiMarCon India 2018 – Digital Marketing Conference
September 19, 2018, Online

More Contests

Public Vote to Crown America’s Most Unique Small Business Underway
November 08, 2018,

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.

You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.

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This article, “Are You Embarrassed by Your Video Marketing Efforts? Don’t Miss This Virtual Conference” was first published on Small Business Trends

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